alpha markets Gesellschaft für Strategieberatung mbH
Keltenweg 11
82131 Gauting
Tel.: +49 89 82940411

Managing partner: Stefan Hock
Place of incorporation: Gauting
Commercial Court Munich HRB 189883
VAT-identification number: DE275429642



1) Online Content

The author assumes no responsibility for the topicality, correctness, completeness or quality of information provided. Liability claims against the author relating to any damage of tangible or intangible nature caused by use or disuse of the information or the use of incorrect or incomplete information are generally excluded, provided that the author is not in fault by intention or gross negligence. All offers are non-binding. The author reserves himself expressly the right to change parts of or the entire offer without prior notice, add to, delete or cease publication temporarily or permanently.

2) References and links

For direct or indirect links to other websites ("hyperlinks") that lie outside the responsibility of the author, liability would only come into effect if the author is aware of the contents and it is technically possible and reasonable to prevent the dissipation or use of illegal content. The author hereby expressly declares that at the time of linking, no illegal content on the linked pages has been recognisable. The author has no control on the current and future design, contents or authorship of linked or connected sites. He therefore dissociates himself explicitly from all contents of all linked or connected pages that were changed after the link. This applies to all links and references within the own Internet offer as well as for external entries of the author in guest books, discussion forums, link directories, mailing lists and all other forms of databases, to the contents of which external write access is possible. For illegal, incorrect or incomplete contents and especially for damages resulting from the use or disuse of such information lies solely with the provider of the site referred to, not the one who has linked to these pages.

3) Copyright and trademark law

The author strives to respect the copyrights of the images, graphics, sound files, video sequences and texts or use images, graphics, sound files, video sequences and texts created by himself or use license-free graphics, sound files, video sequences and texts. All brands and trademarks mentioned within the Internet offer and possibly protected by third parties are the provisions of applicable trademark law and the rights of their respective owners. The mere mention does not imply that trademarks are not protected by law! The copyright for any objects published, which the author himself has created remains solely with the author. It is prohibited to reproduce or use any of the graphics, sound files, video sequences or texts in other electronic or printed publications without the express permission of the author.

4) Privacy Policy

If within the Internet offer the possibility to enter personal or business data (email addresses, names, addresses) is given, the input of these data takes place on a voluntary basis. The use and payment of all services offered is permitted - if technically possible and reasonable - without specification of any personal data or under specification of data made anonymous or an alias. The use of contact data such as postal addresses, telephone and fax numbers or email addresses published within the imprint or comparable information for sending unsolicited information is prohibited. Legal action against senders of spam mails in violation of this prohibition is expressly reserved.

4)1) Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). 
Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. 
In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. 
Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. 
On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. 
Google will not associate your IP address with any other data held by Google. 
You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. 
Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under

Further information concerning the terms and conditions of use and data privacy can be found at or at 
Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking). Source:

5) Legal validity of this disclaimer

This disclaimer is to be regarded as part of the Internet publication from which you were referred to this page. If sections or individual terms of this statement do not or cease to or do not completely comply with law then in place, the remaining parts of the document are not affected in their content and validity.